Today in Apple history: Apple lays out its core company values
Cult of Macby Luke Dormehl15d ago
September 23, 1981: Cupertino lays out its vision for success in “Apple Values,” a mission statement that will guide the company for years.
Cult of Mac
cultofmac.comadded August 2026
top 32%AirPods 5: Better noise cancellation makes all the difference [Review]
Cult of Macby Ed Hardy15d ago
Apple made some big promises for AirPods 5, particularly when it comes to active noise cancellation. After spending time with the new earbuds, I can say the company wasn’t exaggerating.
Turn your long videos into viral social clips with this easy-to-use tool
Cult of Macby Cult of Mac Deals15d ago
AI video editor ViceForge Creator Pro locates highlights in long videos and turns them into polished 1080p clips ready for posting to social media like TikTok and YouTube.
M6 and M5 Pro Mac mini take a step back on third-party storage upgrades
Cult of Macby Rajesh Pandey15d ago
Apple solders the storage chip on the M6 and M5 Pro Mac mini, making third-party storage upgrades impossible.
Apple's screenless fitness tracker might someday replace your Apple Watch
Cult of Macby Ed Hardy16d ago
Anyone who wears an Apple Watch just to track their workouts should be thrilled to hear that Apple is reportedly working on prototypes for a screenless fitness tracker.
If Apple Music Hall sounds as good as it looks, it's gonna be amazing
Cult of Macby Lewis Wallace16d ago
Apple Music Hall, a new state‑of‑the‑art live music venue in London, will provide high-end experiences for audiences and performers alike.
Beats 360 puts customizable spin on over-ear headphones
Cult of Macby Ed Hardy16d ago
The new Beats 350 sports a feature the Apple-owned audio brand hasn’t offered before: interchangeable ear and headband cushions to let users change the look and feel of the over-ear headphones.
1TB iPhone 18 Pro Max storage speed craters under sustained heavy workloads
Cult of Macby Anurag Chawake16d ago
iPhone 18 Pro Max storage speed can crawl to a near standstill when you push the 1TB model hard enough.
Apple Watch reboot problem hits Series 12 and Ultra 4 owners
Cult of Macby Anurag Chawake16d ago
A new Apple Watch reboot problem is affecting Series 12 and Ultra 4 owners just days after launch. These watches are restarting without any warning, and currently there’s no way to fix it.
Apple’s new Texture and Grain camera controls are locked to iPhone 18 Pro after all
Cult of Macby Anurag Chawake16d ago
Apple just walked back a promise it apparently made accidentally: The new Texture and Grain controls in Photographic Styles aren’t coming to your old iPhone, despite what you might have read last...
Today in Apple history: iPhone 6 sells record 10 million units at launch
Cult of Macby Luke Dormehl16d ago
September 22, 2014: Apple notches a new sales record with the iPhone 6 and iPhone 6 Plus launch, selling an astonishing 10 million units in the first weekend the handsets go on sale.
watchOS 27.2 will restore a useful Apple Watch feature, but there’s a catch
Cult of Macby Rajesh Pandey16d ago
watchOS 27 removed the app switcher from the Apple Watch, making it harder to quickly jump back to the last app you were using.
Two new Macs finally arrive this week
Cult of Macby Ed Hardy17d ago
In case it slipped your mind, Apple is about to launch a pair of new Mac desktops. Speed-boosted versions of the Mac mini and Mac Studio were announced weeks ago, but they are just now about to...
Today in Apple history: Google comes out of beta
Cult of Macby Luke Dormehl17d ago
September 21, 1999: A little startup called Google comes out of beta, with the launch of a website that will let the general public easily search the internet for information.
Apple Home Hub could put Siri AI at the center of your home
Cult of Macby Anurag Chawake17d ago
The Apple Home Hub is shaping up to be the brain of your house. The long-rumored smart display will reportedly expand Siri AI beyond your phone, using facial recognition to identify who it’s...
Best iPadOS 27 features that aren't AI
Cult of Macby Ed Hardy17d ago
iPadOS 27 is out, and maybe you’re looking for a reason to install it. Or you might have already installed it and want to know more about it. I’m here to help.
iPhone 18 Pro’s clever new camera comes with one big repair catch
Cult of Macby Rajesh Pandey17d ago
With the iPhone 18 Pro and iPhone 18 Pro Max now on store shelves, iFixit has put Apple’s latest flagships under the knife.
Today in Apple history: The first portable Macintosh arrives
Cult of Macby Luke Dormehl18d ago
September 20, 1989: Apple releases the Macintosh Portable, the first battery-powered Mac you could take on the road.
How to fast charge your iPhone 18 Pro — with or without a cable
Cult of Macby Rajesh Pandey18d ago
The iPhone 18 Pro and iPhone 18 Pro Max charge faster than any previous iPhone. This means a quick top-up will enable the phone to last a few additional hours.
Price cut: Get safe, ad-free browsing on 10 devices with this $35 VPN
Cult of Macby Cult of Mac Deals19d ago
AdGuard VPN gives you safer, ad-free browsing on up to 10 devices simultaneously. The privacy-oriented VPN delivers a stable, secure connection while hiding your IP address from snoops.